Sergio Francisco Acosta

I am a DesignOps and UX Manager with over 20 years of experience in the tech industry. I have a proven track record of success in leading and managing design teams, and in creating user-friendly and engaging products and services.
I work at the intersection of Product, UX Strategy, and Design Leadership, with a strong focus on corporate applications and software as a business core, designed to optimize employee performance and maximize organizational value.
My experience is centered on internal products, operational platforms, and enterprise systems where Employee-User Experience Design has a direct impact on efficiency, work quality, error reduction, and business decision-making. For this I can sustain strategic, managerial, and process-level conversations—both business and procedural—where priorities are defined, risks are assessed, and critical decisions are made.
I translate legal, operational, and fraud-related risks into viable, secure, and understandable experiences for people who work with the system every day, incorporating sound judgment around the technical decisions that sustain the experience. I design while accounting for real constraints—regulation, security, controls, and business rules—without compromising clarity, usability, or user trust.
In my practice, I prioritize clarity over excessive simplification, whether working hands-on or guiding others in decision-making. In enterprise software, not everything can or should be “simple,” but everything must be fair, understandable, and responsible for the employee executing critical processes through the tool.
I lead comfortably in uncertainty, taking responsibility both through direct execution and by guiding teams when answers are not clear, time is limited, and the product must continue operating. My approach combines strategic thinking, design judgment, and conscious decision-making, focused on improving employee experience and delivering sustainable value for the organization.